Our genomic services: precision, performance, and complete control

Cogent’s genomic services are designed to support breeders at every level—delivering accurate genetic insight, practical decision-making, and measurable on-farm value. Built on robust science and supported by a nationwide team of experts, our genomics offering helps you identify genetic potential earlier, manage risk more effectively, and accelerate long-term genetic progress.

At the core of our approach is PrecisionDNA - a genomic decision-support platform that integrates DNA, pedigree, type scoring, and real-world performance data when combined with Chromosomal Mating. By moving beyond parent averages, genomic testing delivers double the accuracy, enabling confident selection, mating, and replacement strategies tailored to your system. PrecisionDNA underpins advanced breeding programmes such as sexed-and-beef, allowing elite females to be identified for sexed semen while maximising value from the remainder of the herd.

WHAT MAKES US DIFFERENT

Experience the simplicity and efficiency of genomic testing with PrecisionDNA. Our commitment to excellence extends to continually developing new methods that enhance your testing experience, ensuring that you have access to the best-value test in the market.

• DNA Flex – a flexible entry point into genomics for breeders utilising crossbred genetics in their breeding programmes.

• DNA – a comprehensive genomic test delivering official evaluations, key traits, and practical breeding insight.

• DNA Pro – our most advanced offering, providing the complete genetic picture, including full evaluations, efficiency traits, fertility markers, and an extensive panel of genetic abnormalities and haplotypes. DNA Pro is designed for breeders who want to manage genetic risk proactively and make fully informed decisions about the genetics entering their gene pool.

Across all packages, PrecisionDNA delivers:

• High-density genomic testing using a 70K SNP chip

• Access to international evaluations such as TPI, NM$, LPI, and Canadian Conformation

• The EcoFeed suite of traits (EcoFeed Heifer, EcoFeed Cow, ECO2, Eco$) to support efficiency and sustainability

• Integrated Chromosomal Mating and Strategy, combining genomics with pedigree and phenotype data for structured, risk-managed mating plans

• A results portal with custom indexes aligned to your milk contract

• End-to-end support from Cogent’s Genetic Services Specialists

At Cogent, we believe responsible breeding starts with transparency. That is why our genomic services are built to give you full visibility of genetic merit and risk, empowering you to shape the kind of cow you want—today and for the future.